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Nicole Barbour worked with Golden State sponsors before Steph Curry came to town and now steers brands through an organization with a WNBA title, an NBA dynasty, and a global-destination home court
BKB Bare Knuckle Boxing CEO David Tetreault and his marketing team combine top fighting talent and premier locations to make an impact.
Moolah Kicks Founder Natalie White took her brand all the way to the WNBA, but the science behind the sneakers brought her back to the girls’ hoops players who inspired their existence.
Portland-based creative agency Collide has used knowledge of its city and partners to tell a different game day story for the Portland Pickles, Bangers, and Cherry Bombs and sold it to the world through Official League gear.
Kimberly Veale connected with Bay Area fans and culture and created sellout crowds for the Golden State Valkyries. Then the Portland Fire asked her to come up I-5 and do it again.
The media platform spent the last year building shows around the careers and interests of Olympian Chaunté Lowe and WNBA players Monique Billings and Aerial Powers as a growing fanbase seeks deeper engagement with athletes.
Melanie Page made the Can't Retire From This documentary to acknowledge DMV women's basketball history. Now other cities want to share their hoops heritage.
Portland agency INDUSTRY and Nike spent six months talking to street-soccer organizers, then built Toma: neighborhood tournaments with neighborhood rules, a final that drew Vinicius Jr. and Travis Scott, and about 100 kids signed to Nike deals.
